8.22.2010

Brand Introduction: Anna Sui

As a third generation Chinese immigrants Anna Sui, 1955 Born in Detroit , in 1980 , she produced four garments, and displayed in clothing store . Soon , she was from the famous department stores Macy and Brown received orders , Anna Sui start building the brand reputation .


In 1991 , Anna Sui fashion show for the first time publicly , and in New York opened its first boutique .

In 1996 , Anna Sui in Tokyo 's first boutique in Asia , and Japan set off the purple cyclone . Smart Japanese style from Anna Sui to see a business opportunity , Isetan Group finally reached an agreement with Anna Sui , Anna Sui authorized Yilunbiya company has developed the brand cosmetics . In 1998 , Anna Sui cosmetics official birth in Japan .

Anna Sui 's products are highly confusing , whether clothing, accessories or makeup , can make people feel a kind of eye-catching , almost glamorous color shock . The fashion industry so called her " New York magician . " She is best at the art form from the chaos in search of inspiration , works fully shown strange and decadent rock and roll camp . Today in advocating minimalist , Anna Sui against the current , the design in a rich retro colors and brilliant atmosphere of luxury . But Anna Sui clothing gorgeous but without losing practicality , it can make a stylish urban women to play their own creativity , Xpress portfolio to demonstrate the unique charm.

From the make-up began , Anna Sui has launched in recent years, a perfume , skin care products and other products , more and more complete product line . In addition to purple , Anna Sui color products are more diverse , family care products such as honey fruit , gold-wrapped -looking finish line , whitening line merchandise . But Anna Sui Purple preference is still evident in her makeup and clothes make extensive use of purple , red, black , the counter is also a rich dark purple , all romantic like being immersed in purple.

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